After decades of development, the PCB circuit board industry has become extremely mature in terms of technology. Key technologies such as drilling, copper deposition, exposure, development, and etching have been well controlled by automation equipment, making PCB circuit board factories an equipment and fixed asset intensive industry. Business owners have to come up with low price strategies in the fierce market competition. Therefore, the market will be full of the phenomenon of Gresham's law. How to stand out from fierce market competition? It is worth every manager's deep thinking.

The rise of any industry is first about creativity, then about the market, and finally about quality. At the beginning, insightful individuals will first identify potential market opportunities, enter the market first, and quickly gain profits. Then more and more people will discover such business opportunities and enter the market competition. Finally, when the industry is saturated, end customers can freely choose suppliers with quality and service from numerous choices. Business owners who understand this will not panic due to the low price strategy of the next door. Instead, calm down and start thinking about how to improve the quality and service of the enterprise? Quality is internal, service is external.

Firstly, no high-end device can absolutely replace people. Based on human experience in the manufacturing process, setting equipment parameters is one of the key factors in making a good PCB circuit board. In addition, only talent can identify systemic reasons within the factory and address incentive measures within the team. Make the operators of the machine responsible, motivated, and meticulous team members. Only people can decide the software running inside the system, and control the quality for a long time through data management and scientific management.

A sales team with service awareness and layout is the determining factor for customers to choose suppliers. Customers establish a preliminary impression of PCB factories by feeling the enthusiasm, professionalism, and sense of responsibility of sales personnel. It can also maximize sales opportunities.. This can also explain why there are some suppliers in the market with poor equipment and small factories who can steal customers.

Due to the fact that the environment of the PCB factory itself is not very good, only a slight improvement in the environment is needed to widen the gap with peers and improve the customer experience during the factory review process; As long as the sales team becomes more professional and responsible, it can widen the gap with peers; As long as the factory conducts daily quality control according to ISO standards, it can widen the gap with peers; These gaps are the reasons why customers choose us.